NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
06/27/2026
Back to search
Official data from USPTO
THE BREAKFAST OF CHAMPIONS
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: WordOffice: United States
Quick snapshot
THE BREAKFAST OF CHAMPIONS
ST13
US500000071379928Class
30, 46
Filing
71379928
Registration
342440
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
35
Latest update
07/21/2026
Trademark type
Word
Nice classes
30, 46
Filing date
06/19/1936
Registration date
01/19/1937
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
06/27/2026
Last transaction
07/21/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
First use anywhere
10/14/1933
First use in commerce
10/14/1933
Drawing code
1
Owner type
16
Owner location
MINNEAPOLIS, MN, US
Current location
PUBLICATION AND ISSUE SECTION
Holders and representatives
Holders
GENERAL MILLS IP HOLDINGS II, LLC
GENERAL MILLS, INC.
Representatives
Shelby K. Bruce General Mills IP Holdings II, LLC
Technical classification
Nice Classes
Class 30Class 46
Vienna Codes
No Vienna codes available.
Goods and services
Class 30
No specification.
Class 46
CEREAL FOOD PRODUCTS PARTICULARLY BREAKFAST CEREAL
Publications
History of USPTO decisions and trademark events.
35 publications found
RNL6
REGISTERED AND RENEWED (SIXTH RENEWAL - 10 YRS)
06/27/2026
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
06/27/2026
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
06/27/2026
E89R
TEAS SECTION 8 & 9 RECEIVED
04/27/2026
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
01/19/2026
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
06/07/2023
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
06/07/2023
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
06/07/2023
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
06/07/2023
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
06/07/2023
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
12/14/2022
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
12/14/2022
EWAF
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
12/14/2022
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
12/14/2022
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
12/14/2022
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
12/14/2022
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
11/26/2019
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
11/26/2019
NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
05/04/2016
RNL5
REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)
05/04/2016
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
05/04/2016
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
05/03/2016
E89R
TEAS SECTION 8 & 9 RECEIVED
02/25/2016
CFIT
CASE FILE IN TICRS
01/12/2009
RNL4
REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)
11/27/2006
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
11/27/2006
PLGL
ASSIGNED TO PARALEGAL
11/20/2006
E89R
TEAS SECTION 8 & 9 RECEIVED
07/28/2006
RNL3
REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
10/29/1996
9.AF
REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
09/03/1996
A7OK
AMENDMENT UNDER SECTION 7 - PROCESSED
09/20/1991
A7OK
AMENDMENT UNDER SECTION 7 - PROCESSED
08/02/1991
AMD7
SEC 7 REQUEST FILED
05/06/1991
REN2
REGISTERED AND RENEWED (SECOND RENEWAL - 20 YRS)
01/19/1977
Continuous trademark protection
Get notified about every new filing that threatens THE BREAKFAST OF CHAMPIONS or your mark.
Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.