NRCC
NOTICE OF REGISTRATION CONFIRMATION EMAILED
09/30/2025
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Official data from USPTO
THE BACKSTORY BRAND WHEEL
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: WordOffice: US
Quick snapshot
THE BACKSTORY BRAND WHEEL
ST13
US500000098965694Class
9, 35, 41
Filing
98965694
Registration
7966966
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
14
Latest update
10/14/2025
Classification
Registered
Trademark type
Word
Nice classes
9, 35, 41
Filing date
01/15/2025
Registration date
09/30/2025
Expiration date
-
Recommended action
Perform a full collision analysis and validate classes before any filing or trademark investment.
Next step
These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.
Complete case details
Structured fields from the responsible authority and the official record.
Status date
09/30/2025
Last transaction
10/14/2025
Responsible office
United States Patent and Trademark Office
Status code
700
Official register
Principal Register
First use anywhere
07/18/2024
First use in commerce
07/18/2024
Drawing code
4
Owner type
16
Owner location
Bountiful, UT
Examiner
BARREDA,AMBER KYLEE
Current location
FILE REPOSITORY (FRANCONIA)
Holders and representatives
Holders
INTEGRATED MARKETING COMPANY, LLC
Representatives
Jeffery M. Lillywhite Kimball Anderson
Technical classification
Nice Classes
Class 9Class 35Class 41
Vienna Codes
No Vienna codes available.
Goods and services
Class 9
Downloadable e-books in the field of business strategy and marketing; Downloadable educational materialsprintable instructional manualseducational course materialselectronic bookstemplates for audiovisual presentationsvideo recordings in the field of business strategy and marketing
Class 35
Marketing services; Marketing consulting services relating to long-term business strategy development for non-profit organizations; Marketing consulting; Business marketing consulting services; Brand concept and brand development services for corporate and individual clients
Class 41
Coaching in the field of business and marketing; Educational servicesproviding conducting developingpromoting and conducting classesseminarsconferencespresentationsworkshops in the fields of business and marketing and distribution of course and educational materials in connection therewith; Educational servicesconducting classesseminarsconferencespresentationsworkshops in the field of business and education and distribution of course and educational materials in connection therewith.; Business education and training servicesdeveloping customized in-company leadership and executive development programsproviding executive coaching servicesproviding public and in-company keynote presentations to business leaders
Publications
History of USPTO decisions and trademark events.
14 publications found
R.PR
REGISTERED-PRINCIPAL REGISTER
09/30/2025
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
08/12/2025
PUBO
PUBLISHED FOR OPPOSITION
08/12/2025
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
08/06/2025
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
07/02/2025
XAEC
EXAMINER'S AMENDMENT ENTERED
07/02/2025
GNEN
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
07/02/2025
GNEA
EXAMINERS AMENDMENT E-MAILED
07/02/2025
CNEA
EXAMINERS AMENDMENT -WRITTEN
07/02/2025
DOCK
ASSIGNED TO EXAMINER
06/25/2025
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
01/16/2025
MAFR
APPLICATION FILING RECEIPT MAILED
01/15/2025
NWAP
NEW APPLICATION ENTERED
01/15/2025
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