REM1
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
03/09/2026
Back to search
Official data from USPTO
THE LOOK OF THE YEAR
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: WordOffice: US
Quick snapshot
THE LOOK OF THE YEAR
ST13
US500000087200860Class
35, 41
Filing
87200860
Registration
6289575
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
48
Latest update
03/10/2026
Classification
Registered
Trademark type
Word
Nice classes
35, 41
Filing date
10/12/2016
Registration date
03/09/2021
Expiration date
-
Recommended action
Perform a full collision analysis and validate classes before any filing or trademark investment.
Next step
These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.
Complete case details
Structured fields from the responsible authority and the official record.
Status date
03/09/2021
Last transaction
03/10/2026
Responsible office
United States Patent and Trademark Office
Status code
700
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
09/09/2020
First use in commerce
09/09/2020
Drawing code
4
Owner type
99
Owner location
PARADISO, CH
Examiner
SHIH, SALLY
Law office
L60
Current location
PUBLICATION AND ISSUE SECTION
Holders and representatives
Holders
ELITE LICENSING COMPANY SAGL
Elite Licensing Company SA
Representatives
Robert W. Zelnick MCDERMOTT WILL & EMERY LLP
Technical classification
Nice Classes
Class 35Class 41
Vienna Codes
No Vienna codes available.
Goods and services
Class 35
Business management services, namely, administration of modeling competitions; model agency services, namely, the services of selecting, recruiting and placing models
Class 41
Entertainment and educational services in the nature of competitions in the fields of entertainment, fashion, education; arranging of beauty contests; arranging of modeling competitions
Publications
History of USPTO decisions and trademark events.
48 publications found
R.PR
REGISTERED-PRINCIPAL REGISTER
03/09/2021
SUNA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
02/03/2021
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
02/02/2021
SUPC
STATEMENT OF USE PROCESSING COMPLETE
01/25/2021
IUAF
USE AMENDMENT FILED
09/15/2020
EISU
TEAS STATEMENT OF USE RECEIVED
09/15/2020
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
03/07/2020
EX5G
SOU EXTENSION 5 GRANTED
03/06/2020
AITU
CASE ASSIGNED TO INTENT TO USE PARALEGAL
03/06/2020
EXT5
SOU EXTENSION 5 FILED
02/25/2020
EEXT
SOU TEAS EXTENSION RECEIVED
02/25/2020
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
09/14/2019
EX4G
SOU EXTENSION 4 GRANTED
09/12/2019
EXT4
SOU EXTENSION 4 FILED
09/12/2019
EEXT
SOU TEAS EXTENSION RECEIVED
09/12/2019
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
03/21/2019
EX3G
SOU EXTENSION 3 GRANTED
03/19/2019
EXT3
SOU EXTENSION 3 FILED
03/19/2019
EEXT
SOU TEAS EXTENSION RECEIVED
03/19/2019
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
03/18/2019
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
03/18/2019
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
03/06/2019
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
07/28/2018
EX2G
SOU EXTENSION 2 GRANTED
07/26/2018
EXT2
SOU EXTENSION 2 FILED
07/26/2018
EEXT
SOU TEAS EXTENSION RECEIVED
07/26/2018
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
11/24/2017
EX1G
SOU EXTENSION 1 GRANTED
11/22/2017
EXT1
SOU EXTENSION 1 FILED
11/22/2017
EEXT
SOU TEAS EXTENSION RECEIVED
11/22/2017
NOAM
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
09/19/2017
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
07/25/2017
PUBO
PUBLISHED FOR OPPOSITION
07/25/2017
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
07/05/2017
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
06/12/2017
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
06/12/2017
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
06/12/2017
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
06/12/2017
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
02/22/2017
GNRT
NON-FINAL ACTION E-MAILED
02/22/2017
CNRT
NON-FINAL ACTION WRITTEN
02/22/2017
ZZZX
PREVIOUS ALLOWANCE COUNT WITHDRAWN
02/15/2017
PBCR
WITHDRAWN FROM PUB - OG REVIEW QUERY
02/14/2017
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
01/26/2017
DOCK
ASSIGNED TO EXAMINER
01/23/2017
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
10/19/2016
NWAP
NEW APPLICATION ENTERED
10/15/2016
Continuous trademark protection
Get notified about every new filing that threatens THE LOOK OF THE YEAR or your mark.
Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.