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Official data from USPTO

SIMPLY VALUE

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

SIMPLY VALUE

ST13

US500000077358682

Class

32

Filing

77358682

Registration

3768071

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

01/22/2026

Classification

Registered

Trademark type

Word

Nice classes

32

Filing date

12/21/2007

Registration date

03/30/2010

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

06/10/2020

Last transaction

01/22/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

2009-08-00

First use in commerce

2009-08-00

Drawing code

4

Owner type

16

Owner location

Commerce, CA

Examiner

YARD,JOHN S

Law office

M60

Current location

GENERIC WEB UPDATE

Holders and representatives

Holders

Smart & Final Stores LLC

Representatives

Karen Y. Kim Womble Bond Dickinson (US) LLP

Technical classification

Nice Classes

Class 32

Vienna Codes

No Vienna codes available.

Goods and services

Class 32

Fruit juices

Publications

History of USPTO decisions and trademark events.

39 publications found

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

01/20/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/20/2026

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/20/2026

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/20/2026

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

06/10/2020

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

06/10/2020

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

06/10/2020

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

06/10/2020

E89R

TEAS SECTION 8 & 9 RECEIVED

03/26/2020

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

06/26/2019

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

03/30/2019

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/07/2016

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

06/08/2016

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

06/08/2016

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

06/08/2016

E815

TEAS SECTION 8 & 15 RECEIVED

03/29/2016

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

01/15/2014

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/12/2012

R.PR

REGISTERED-PRINCIPAL REGISTER

03/30/2010

REGV

LAW OFFICE REGISTRATION REVIEW COMPLETED

02/19/2010

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

02/16/2010

SUPC

STATEMENT OF USE PROCESSING COMPLETE

02/09/2010

IUAF

USE AMENDMENT FILED

02/03/2010

EISU

TEAS STATEMENT OF USE RECEIVED

02/03/2010

EX2G

SOU EXTENSION 2 GRANTED

09/01/2009

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

08/31/2009

EXT2

SOU EXTENSION 2 FILED

08/04/2009

EEXT

SOU TEAS EXTENSION RECEIVED

08/04/2009

EX1G

SOU EXTENSION 1 GRANTED

01/30/2009

EXT1

SOU EXTENSION 1 FILED

01/30/2009

EEXT

SOU TEAS EXTENSION RECEIVED

01/30/2009

NOAM

NOA MAILED - SOU REQUIRED FROM APPLICANT

08/05/2008

PUBO

PUBLISHED FOR OPPOSITION

05/13/2008

NPUB

NOTICE OF PUBLICATION

04/23/2008

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

04/08/2008

ALIE

ASSIGNED TO LIE

04/08/2008

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

03/27/2008

DOCK

ASSIGNED TO EXAMINER

03/26/2008

NWAP

NEW APPLICATION ENTERED

12/28/2007

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