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Official data from USPTO

MARKETVALUE INDEX

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

MARKETVALUE INDEX

ST13

US500000076599554

Class

36

Filing

76599554

Registration

2986618

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

50

Latest update

12/23/2025

Classification

Registered

Trademark type

Word

Nice classes

36

Filing date

06/28/2004

Registration date

08/16/2005

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

11/28/2025

Last transaction

12/23/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Supplemental Register

Filing basis

Intent to use

First use anywhere

06/15/2004

First use in commerce

06/15/2004

Drawing code

4

Owner type

03

Owner location

West Des Moines, IA

Examiner

IM,JEAN H

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

EQUITRUST LIFE INSURANCE COMPANY
FBL FINANCIAL GROUP, INC.

Representatives

Allison E. Kerndt Nyemaster Goode P.C.

Technical classification

Nice Classes

Class 36

Vienna Codes

No Vienna codes available.

Goods and services

Class 36

Financial services, namely, investment management of and distribution of equity indexed annuities

Publications

History of USPTO decisions and trademark events.

50 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

11/28/2025

RNL2

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

11/28/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

11/28/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

11/28/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

08/15/2025

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

11/15/2024

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

11/15/2024

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

11/15/2024

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

11/15/2024

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

08/16/2024

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/14/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/14/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/14/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/14/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/14/2022

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

05/20/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

05/20/2022

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

05/20/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

05/20/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

05/20/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

05/20/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

08/16/2018

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED

07/24/2015

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

07/24/2015

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

07/24/2015

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

07/24/2015

E89R

TEAS SECTION 8 & 9 RECEIVED

06/30/2015

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

06/30/2015

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

05/14/2014

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

12/07/2011

UNDN

UNDELIVERABLE MAIL - NO ACTION TAKEN

09/14/2011

NAS8

NOTICE OF ACCEPTANCE OF SEC. 8 - MAILED

08/27/2011

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

08/27/2011

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

08/26/2011

ES8R

TEAS SECTION 8 RECEIVED

08/15/2011

R.SR

REGISTERED-SUPPLEMENTAL REGISTER

08/16/2005

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

07/06/2005

ALIE

ASSIGNED TO LIE

07/01/2005

CNTA

APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER

06/30/2005

XAEC

EXAMINER'S AMENDMENT ENTERED

06/27/2005

CNEA

EXAMINERS AMENDMENT MAILED

06/24/2005

IUAA

USE AMENDMENT ACCEPTED

06/24/2005

CNEA

EXAMINERS AMENDMENT -WRITTEN

06/24/2005

AUPC

AMENDMENT TO USE PROCESSING COMPLETE

06/08/2005

IUAF

USE AMENDMENT FILED

05/24/2005

MAIL

PAPER RECEIVED

05/24/2005

CNRT

NON-FINAL ACTION MAILED

02/16/2005

CNRT

NON-FINAL ACTION WRITTEN

02/15/2005

DOCK

ASSIGNED TO EXAMINER

02/02/2005

NWAP

NEW APPLICATION ENTERED

07/12/2004

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