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Official data from USPTO

DIRECTBET

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

DIRECTBET

ST13

US500000076539461

Class

41

Filing

76539461

Registration

2949255

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

41

Latest update

08/26/2025

Classification

Registered

Trademark type

Word

Nice classes

41

Filing date

08/11/2003

Registration date

05/10/2005

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

08/02/2025

Last transaction

08/26/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

03/16/2004

First use in commerce

03/16/2004

Drawing code

1

Owner type

16

Owner location

LAS VEGAS, NV

Examiner

BLOHM, LINDA

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

CAESARS LICENSE COMPANY, LLC
HARRAH'S LICENSE COMPANY, LLC
Horseshoe Gaming Holding Corp.

Representatives

John Wilson Caesars Entertainment

Technical classification

Nice Classes

Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 41

Casino services

Publications

History of USPTO decisions and trademark events.

41 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

08/02/2025

RNL2

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

08/02/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

08/02/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

08/02/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

03/14/2025

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

06/20/2024

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

05/10/2024

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

06/04/2018

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/06/2017

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

04/08/2015

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

12/16/2014

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

12/16/2014

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

12/16/2014

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

12/16/2014

E89R

TEAS SECTION 8 & 9 RECEIVED

11/24/2014

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

11/24/2014

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

08/20/2014

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/11/2013

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

01/01/2011

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

01/01/2011

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

12/15/2010

ES8R

TEAS SECTION 8 RECEIVED

12/07/2010

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

04/22/2009

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

04/22/2009

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

02/03/2009

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

02/03/2009

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/31/2008

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

02/20/2008

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

03/28/2007

R.PR

REGISTERED-PRINCIPAL REGISTER

05/10/2005

REGV

LAW OFFICE REGISTRATION REVIEW COMPLETED

02/01/2005

ALIE

ASSIGNED TO LIE

01/28/2005

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

01/26/2005

SUPC

STATEMENT OF USE PROCESSING COMPLETE

01/26/2005

IUAF

USE AMENDMENT FILED

01/17/2005

EISU

TEAS STATEMENT OF USE RECEIVED

01/17/2005

NOAM

NOA MAILED - SOU REQUIRED FROM APPLICANT

08/24/2004

PUBO

PUBLISHED FOR OPPOSITION

06/01/2004

NPUB

NOTICE OF PUBLICATION

05/12/2004

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

02/22/2004

DOCK

ASSIGNED TO EXAMINER

02/19/2004

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